Archives
Category Archive
for: ‘The Team’

L’Oreal digital spending jumps as CMO figures out where to invest

L’Oreal USA will spend as much on digital advertising in 2011 as it has the past two years combined, said Marc Speichert, CMO of the company, on June 9. Digital advertising is a “must-have” for the brand, because one of out three consumers are researching products online before they purchase, he said at the Interactive Advertising Bureau’s “The Future of Display” event.

Read More

Rick Speciale

Rick is a commercially savvy marketer who has specialized in marketing since the mid 1990s managing brand, product development and public relations for start-ups, medium sized and Fortune 100 companies.

Read More

Nicki Bourlioufas

Nicki has over 12 years experience as a public relations consultant and finance journalist and editor with Australian and International media companies, including News Corporation, Fairfax Media and Dow Jones. She has most recently worked as Media and Editorial Director with the consulting firm BlueChip Communications.

Read More

Tony Mittelmark

With over 20 years of experience building online applications from commercial search to full featured communities, Mittelmark is a proven performer.

Read More

Abramo Ierardo

Abramo Ierardo, aka The Data Guy, is Managing Director of Action Mailing Lists (AML), one of Australia’s largest list brokers. He has worked in the DM space for over 15 years with a career that encompasses broadcast, print media, direct mail and email marketing. He has supplied prospect lists for over 400 DM campaigns already this year! More recently, he has been extensively involved with ADMA’s Data Council as it produced a Best Practice document for Data Use and is the author of “The List Report”.

Read More