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for: ‘Mobile Marketing’

Here’s Why Agencies Have To Buy Online Ads To Go With TV Ads

50% of people remembered a brand they saw in TV ads. That’s nice, but 74% of people remembered the same brand after they saw in TV and online ads

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Mobile: the worst channel for customer experience

One of the findings that interested me from our Reducing Customer Struggle report was that almost half of companies said that the quality of customer experience delivered on mobile is poor. Our report, produced in association with Tealeaf, found that poor user experience is costing online business billions in lost revenue, thanks to site abandonment.

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