From the blog
Podcast: How Zappos made millions on Culture and Customer Service
“We live in a time where the good guys can win”
Tony Hsieh, CEO, Zappos
I enjoyed this podcast discussing the extraordinarily successful online retailer Zappos. Why care about Zappos? Amazon bought them for a very cool $880 million in late 2009. Zappos was bought due to its success
IBM Buys Unica – Marketing Analytics play
IBM is making some exciting moves into the marketing and analytics space. They have already purchased Cognos (TM1) and the SPSS statistical software company. Now they have also acquired UNICA, a company offering software my colleagues have termed as a more usable mechanism for conducting sophisticated analytics and predictive modeling. Unica was a clear choice …
In the news
Apple Management Lessons Every Company Should Steal
It’s producing the best products on earth, and delivering record-breaking earnings results. So what can other companies learn from Apple?
Steve Job Presentation Genius (Download)
In case you missed it, you can download the Steve Jobs guide to presenting for impact. A very short and useful read for anyone.
The Economist is eating America’s lunch
With digital-only sales of the magazine reaching 100,000, The Economist could teach a class for magazine publishers on how to maintain a dynamic, two-pronged traditional and Web business, A graduate-level course could be entitled Brand Extension 101.
The Five Ways Companies Organize for Social Business
Overall, this is a powerful framework which can help organisations figure out where they are and what they’re aiming to achieve. Significantly, Owyang doesn’t present any model as being the ideal one, acknowledging that different organisations have different needs/objectives in social networks.
